Friday, January 6, 2012

Used Car Sales Up in 2011

Americans bought nearly 39 million used vehicles in 2011, more than three times the number of new cars, trucks, and crossovers sold. According to CNW Marketing, pent-up demand cars during tough economic times led to a surge in used car sales last year as the economy recovered and as old cars wore out.

CNW says many traditional new car buyers have shifted to the pre-owned vehicle market during the economic recession, and many are still option for used cars. The increased pool of used car buyers has led to higher demand for used cars, especially newer models. “Nearly new” vehicles – ones that have just come off short-term leases and are backed by warranties – are in particularly high demand; however, a downturn in dealer leasing over the past years has fewer of these vehicles on the market.

With used car values up, both dealerships and private parties have pushed to sell their pre-owned vehicles, both traditionally and online. The combination of demand and marketing push worked: CNW predicts that the trend of record used cars sales will continue into next year.

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