Thursday, March 24, 2011

Ford Drivers Save Money at the Pump

As gas prices continue to rise, consumers are looking for ways to save at the pump. Fortunately for Ford drivers, doing so is pretty easy.

The automaker has combined consumers’ need for eco-friendly vehicles with their love of technology to provide new green driving technologies that make it easy for drivers to increase the fuel efficiency of their vehicle. Ford began including these systems in their automobiles in 2008, and since then they have been helping consumers conserve fuel and lessen their environmental impact. Today, the automaker has four green technologies available on their vehicles to help drivers conserve.

EcoMode helps teach consumers how to increase their vehicle’s fuel efficiency themselves. The system uses real-time feedback to coach drivers, and according to Ford, has resulted in a fuel-economy increase of 24%.

EcoRoute is a map-based navigation system that is found within the MyFord Touch application, and instantly calculates the most eco-friendly driving route.

The SmartGauge with EcoGuide system is available on hybrid vehicles. The main function of SmartGauge is to provide data such as battery power and fuel levels to the driver, but like EcoMode, it also uses real-time feedback and rewards to teach drivers how to fully maximize their vehicle’s fuel efficiency.

MyFordMobile works before consumers even get behind the wheel. Drivers can use this application to increase the fuel economy of their vehicle by planning out the best route and other important trip decisions.

While the rising price of fuel may be worrisome to all consumers, Ford drivers can take a little bit of comfort in knowing these fuel-saving systems are available at their fingertips.

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